Social Media Style Guide for Blush
For the final project in my Marquette Social Media class, we were assigned to choose a client from the Milwaukee community and create a social media campaign to assist with their business goals. Along with two of my classmates, we chose Blush, A Beauty Boutique located in the Third Ward. The graphic below shows the flow of our campaign. Click the link below to see the extensive social media campaign we created for them.
http://blushsocialmedia.weebly.com/
Jing Tutorial: Upload pictures from iPhoto directly to Facebook
Using a screen video capture application called Jing (available for download here), I created a short tutorial showing viewers how to upload pictures form iPhoto directly to a personal Facebook account. In the video I used iPhoto 08, which requires you to download Facebook exporter. To do so go here. Click the play button above to watch and learn.
***NOTE To view the video full screen click play, then click the orange rectangle in the lower right hand corner of the video screen.
Sales Presentation Video and Strategy Document
Selling is a profession best learned through experience. As an Account Executive at Marquette Student Media I had a year and a half of first hand sales experience. Below is a short video I created highlighting a portion of a sales presentation to a new client. In the video I play an Account Executive approaching a new client for the fist time. For an in depth explanation of the situation, click the document below to see the presentation strategy that goes behind the video.
Trek Bicycle Corporation Situation Analysis
Below is an in depth brand analysis of the Trek Bicycle Corporation. Over a month I conducted several interviews with Trek Brand Managers and even the head of Trek's legal council to gather information and research. All this work and research prompted me to propose some future recommendations for Trek, ensuring continued success for the company. Simply click on book below to view full screen.
3M Duct Tape Campaign
For the final project of a copywriting class, I created an integrated advertising campaign for 3M duct tape. This campaign utilized print, TV, outdoor, and online advertising to drive brand awareness among the college student demographic. Please click the graphic below to view the plans book.
